Balance of
Balance of Heart & Hustle
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How It All Started
Every lead that costs more than the last one, in a market getting more expensive every quarter. Every ad personalised down to the last detail, only to be followed by a sales call that could've gone to anyone. Every buyer who was ready to say yes, and nobody called in time.
That's the gap Apurv, Kanika, and Vikas built SquadStack for. In a country as linguistically and culturally varied as India, a single sales call could shift language, tone, and trust more than once before it ended, and most systems simply weren't built to keep up.
SquadStack was built to give every one of those calls its best shot - the best pitch, on their preferred channel, at the right time, in their language.
Almost everything got rebuilt along the way, through the pivots, the growth, and the shift into AI. What held was the belief that the person on the other end of a sales conversation deserves to be heard, not processed.
Growing Momentum
₹190 Cr
Total Funding
50+
Enterprise Customers
200+
Squad Members
50L+
Voice AI Calls Daily
Backed by the Best
Deepinder Goyal
Founder, Zomato
Dhruv Agarwala
Co-founder, Proptiger
Gokul Rajaram
Caviar Lead, Square
Kris Gopalakrishnan
Founder, Infosys
Amit Ranjan
Co-founder, SlideShare
Rajan Anandan
Ex VP, Google
Meet the OG Squad
The people leading our teams today are proof that growth isn't just talked about here, it's real.
More than 15 of our team leads started in different roles, grew into leadership, and have stayed with us for 7+ years.
Q: What do the people who grow fastest here have in common?
They don't wait to be told what the priority is. Every leader here is effectively the founder of their function, and the people who thrive are the ones who work that way from day one, whatever their title.
Joined 2018
Q: What has changed the most in how we operate as Squad has grown?
I'd say the biggest change is a more structured and process-driven way of working. As Squad has grown, we've built stronger processes, clearer ownership, and greater accountability, while maintaining the same flexibility and team spirit.
Joined 2017
Q: One thing about your work that's never needed fixing?
My habit of automating myself out of problems. Every system I build just clears space for the next weird one to land on my desk. Turns out that's the whole trick: stay curious, keep quietly rebuilding.
Joined 2018
What We Believe In
Audacity
We’ve set out to achieve lofty goals.
Continuous Improvement
The idea is to always iterate and innovate.
#ROI
A lean and efficient team where everyone pulls weight.
Do the Right Thing
No compromises on ethics, integrity, and transparency.
We Are Squad
We’re in this together and always got your back.
Get Shit Done
We embrace problem solving and hands-on execution.
Life Here, In the Small Moments
Ask anyone who's been here a while and they won't quote you a mission statement.
They'll tell you about the Townhall "Yo, Yo, Yo" - Apurv's ritual that's become something between an inside joke and a company heartbeat. They'll tell you about the hackathon that ran past midnight because nobody wanted to stop. The meme channel that's somehow always active. And a dozen other inside jokes that don't make sense unless you've been here.
Ask anyone who's been here a while and they won't quote you a mission statement. They'll tell you about the "Yo, Yo, Yo" at Townhall, the hackathons that run past midnight, and the meme channel that never sleeps.
0
functioning brain cells before 10 AM
∞
cups of chai to get through the day
We got each other’s backs
emotionally
27
open tabs
per person
probably
per person
probably
99
problems,
hunger isn't one
hunger isn't one
0%
toxicity in the air
0
functioning brain cells before 10 AM
∞
cups of chai to get through the day
We got each other’s backs
emotionally
99
problems,
hunger isn't one
hunger isn't one
0%
toxicity in the air
27
open tabs
per person
probably
per person
probably
Perks & Quirks
No 9-to-5 Energy Here
6am people, midnight people, we don’t judge. Work when you work best.
Touch Grass, Guilt-free
Fixed leaves, flexible enough for the “I just need today off” days.
You’re the CEO of Your Own Chaos
We trust you with the wheel. Accountability over micro-management, always.
Skip the Chain of Command
No 5-layer approvals. If you’ve got a take, the top actually hears it.
Main Character Arc
Real mentors, real learning curves, zero stagnant job titles.
Zero Hangry Emergencies
Lunch and snacks on the house, so nobody’s a menace before 1pm.
