We initiated our partnership with Squadstack in February 2024. Within two months, the Squadstack team achieved the desired conversion rates, demonstrating their capability and dedication.
Squadstack has played a pivotal role in our business, contributing to an increase in revenue, making them a vital revenue stream for our AMC operations. Moreover, with the launch of Eureka Forbes' new product website, Squadstack has been instrumental in supporting us to close leads that drop off from the cart.
Introduction
Revolutionizing the Direct Sales Landscape
A leader in direct sales, Eureka Forbes offers a wide range of products, including domestic and industrial water purification systems, air purifiers, vacuum cleaners, and security solutions. With a network of over 10,000 dealers operating from more than 150 centers across 120+ cities, Eureka Forbes is among the largest direct sales companies in the world.
Challenges
Low Conversions & Lack of Consumer Insights
Limited customer reach was holding back Eureka Forbes efforts to promote AMC adoption. They needed a telesales partner capable of connecting with more leads and driving better conversions.
- Lack of Insights
They struggled to capture valuable customer feedback essential for refining their product and service offerings. - Poor Knowledge Management
High agent attrition resulted in knowledge loss, slower ramp-up time, reduced productivity, and high operational costs. - Low Conversion Rates
Eureka Forbes was experiencing low success rates. It handled a lead volume of over 55 lakh leads per month, with only 3-5% converting. - Subpar Connectivity Rates
Poor connectivity in their outreach efforts was causing the company to lose valuable leads for AMC adoption. - Efficient Scaling
They were looking for a flexible outsourcing partner who could scale operations according to their fluctuating lead volume.
Solution
30% Boost in Water Purifier AMC Sales
SquadStack’s rich analytics, agile agent training, and system-driven follow-ups helped Eureka Forbes significantly boost its connectivity and conversion rates.
- Fully-Managed Hiring & Training
SquadStack’s network of telecallers is vetted, trained, and powered by tech, which enables them to deliver the best outcomes and exceptional customer experience. - Attrition Management
Our AI-powered knowledge management system helped Eureka Forbes tackle attrition by quickly generating personalized scripts and training materials, drastically reducing ramp-up time and achieving success metrics faster. - Better Connectivity Rates
SquadStack’s lead prioritization, system-driven follow-ups, omnichannel outreach, and spam checks enabled Eureka Forbes to boost lead connectivity by 50%!
- AI-Driven Quality Audits
AI-driven Quality Check analyzes calls across 23 quality parameters to improve agent performance and enhance quality assurance. - Transparent Reporting
Our robust analytics dashboard and reporting capabilities helped Eureka Forbes gain deeper insights into its leads and campaign performance. - Voice of Customer
SquadStack’s AI VOC offering provides deep consumer insights by mining actionable intelligence from unstructured data. - Scaling with Ease
By leveraging SquadStack, the organization could scale its inbound calling efforts efficiently, all while maintaining service quality and connectivity rates.
About SquadStack
SquadStack is a future-ready solution providing best-in-class telecalling services nationwide.
Book a demo to understand how we can help your business grow with our unique blend of AI and Human Expertise!
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