Nurix is a global AI workforce automation platform.

SquadStack is the sales conversion engine for India's leading consumer brands.

40 Lakh+

AI Calls Daily

90%

Lead Connectivity

40%

More Conversions

3x

Lower CAC

Hear the Difference Yourself

Pushes for the next step on every call, qualification, callback, or close, instead of resolving and ending.

Tone tuned for "make customers feel heard," optimized for empathetic inbound resolution rather than outbound persuasion.

Holds the line on objections instead of escalating to a human, knows the difference between a stall and a real no.

Built for closing tickets and completing workflows, not closing sales conversations.

Reads CRM intent and lead history in the first second, opens the call already calibrated to the lead's profile.

Voice rhythm calibrated for support and back-office tasks like refunds, account changes, and IVR replacement.

Adapts mid-call when leads switch between Hindi, English, Tanglish, or regional dialects without breaking flow.

Limited adaptation when leads push back, negotiate, or stall mid-call, the agent is built to resolve, not to convert.

Conversational rhythm tuned for the energy of an outbound sales pitch, calm under pushback and trained to keep selling.

Trained for the BPO automation use case, not the rhythm of outbound sales conversations across Hinglish, Tanglish, and regional code-mixing.

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The Layers that Separate Global AI Workforce Automation from a Focused Sales Conversion Engine

Capabilities

SquadStack.ai

Nurix.ai

Focus

SquadStack.ai:

Driving sales conversion and lowering CAC for India's leading consumer brands

Nurix.ai:

Automating enterprise workflows across global teams, with conversational AI as one offering

Scale

SquadStack.ai:

40 lakh+ AI sales calls daily for India's leading consumer brands

Nurix.ai:

High volume on enterprise workflow automation, not on Indian sales

Performance

SquadStack.ai:

90% connectivity, 40% more conversions, 3x lower CAC vs human agents

Nurix.ai:

Strong on enterprise workflows where the metric is task completion and resolution time

POC Success Rate

SquadStack.ai:

93%

Nurix.ai:

Below industry average of 25%

Speech Models

SquadStack.ai:

Proprietary models trained on 600M+ minutes of real Indian sales conversations across Hinglish, Tanglish, and regional code-mixing

Nurix.ai:

No proprietary speech models

Naturalness

SquadStack.ai:

World's first Voice AI to pass the Turing Test, 81% of 1,563 participants couldn't distinguish AI from human

Nurix.ai:

Flat and robotic voice optimized for resolution, not sales persuasion

Channels

SquadStack.ai:

Call + WhatsApp + SMS + In-App, with cross-channel memory persistence so leads never repeat themselves

Nurix.ai:

Voice + chat + SMS + email, deployed as separate channel options

A/B testing

SquadStack.ai:

Built-in controlled experiments on voice, prompt, channel sequence, and timing through the Optimize engine

Nurix.ai:

No A/B testing capability

Long Conversations

SquadStack.ai:

No drift on even 30-turn complex sales calls

Nurix.ai:

Built for short workflows, not long sales conversations

Compliance

SquadStack.ai:

ISO 27001, ISO 27701, SOC 2 Type II, DPDP, TRAI-compliant

Nurix.ai:

SOC 2, GDPR

Best Fit For

SquadStack.ai:

Indian enterprises running voice AI for sales, lead qualification, collections, and customer onboarding at scale

Nurix.ai:

Global enterprises automating workflows end-to-end with AI, across many product offerings

Pick the Right Platform for the Job

Pick SquadStack.ai if:

Pick Nurix.ai if:

You're running outbound consumer sales in India and want to lower CAC.

You're automating enterprise workflows end-to-end with AI across many functions.

You need voice AI for long, complex sales calls across 8+ Indian languages.

Your KPIs are task completion rate, workflow containment, resolution time, and CSAT.

Your KPIs are conversion lift, CAC reduction, and connectivity.

Your priority is breadth across enterprise AI use cases, not depth on any one job.

You need an agent that holds long calls, remembers leads, and works across channels.

Your team is in the US, Europe, or APAC where Nurix's primary market focus sits.

You want a team of forward-deployed engineers owning your business metrics.

Proven Outcomes for India’s Leading Brands

Enterprise-Grade Security & Compliance

ISO Certificate
ISO Certificate
ISO Certificate
ISO Certificate
ISO Certificate

Frequently Asked Questions

Is SquadStack a direct alternative to Nurix.ai

Nurix has Mukesh Bansal's pedigree and global enterprise customers. How does SquadStack compare on enterprise track record?

Nurix offers AI automation across many enterprise workflows on one platform. Wouldn't a single-vendor approach be simpler than running separate tools?

We already use Nurix for enterprise workflow automation. Should we run SquadStack for sales?

How does a head-to-head POC against Nurix work?